MCF III, Inc.

a Delaware corporation.
Copyright © 2001 - 2007 MCF III, Inc. All rights reserved.

Contact: [Eunice Charles]
phone: 1 818 804.5474
email: PressRelations@mcfiii.com

FOR IMMEDIATE RELEASE

Stars talk one on one to thousands of fans using MCF's Star-Bot™

LOS ANGELES, CA, July 9, 2007 -The MCFIII Co. today announced the introduction of Star-Bot™, an exciting feature-rich Artificial Intelligence software for the Film, TV Industries.
All Movie and TV producers know the fan base is clamoring to get to know their favorite stars. Now studios can feed this hunger, with the new virtual technology of Star-Bot™cam. This revolutionary technology allows fans to interact with their favorite stars in a "One on One" Webcam video chat to build BUZZ. The fan can chat with their favorite Hero-Action star, Comedian, Diva, Anime character, Sci-Fi Android or Alien. The possibilities are endless! Star-Bot™ brings the stars to their fans as never before.

To the fan, Star-Bot™ is the star on a standard web cam communicating with them. Combining MCF's Artificial Intelligence technology with a video library of numerous shots with your star, Star-Bot™ creates the realistic appearance of a live, real time interaction with the star on the other end.

Expanding the Franchise The technology behind Star-Bot™. is a proven Artificial Intelligence ("AI") like tool, able to create the very realistic illusion that a fan is actually interacting with another human, or in this case, the Movie/TV Star. MCF's Chiron™ technology is the next generation in the convergence of Internet and telephony customer interaction. It can be used for help, knowledge, entertainment, or education. With over tens of millions of standard responses built into the core technology, MCF is ready to customize it for you. MCF can overlay the knowledge, personality, quirks and audio/video of the Star or any Character you wish to promote, be it the star or an animation character. This can be used before a Premiere and help build Buzz.

"After having started the billion dollar Voicemail, automated attendant industry with TFLX™ in 1988, I am very excited to help create the same revolution in the use of Artificial Intelligence bots in many industries," said Scott McTyre, president of MCFIII, "This technology allows answers to the fan's questions and gives them the ability to get the interactive connection they are looking for with their computer or cell phones at a moments notice."

For further information, Scott McTyre at: ScottMcTyre@MCFIII.com.
Please see http://film.mcfiii.com.

About MCFIII Co
The MCFIII Co. provides leading edge A-I software to companies. Some industries MCF deals with are the 'Do It Yourself' Home improvement Industry, Language learning, Embedded toy/dolls, Medical, Hollywood films and many more.

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